Tesla taking on big oil
Tesla is a Silicon Valley company making cars. Companies in Silicon Valley have always been disruptive – changing behavior of people using technological innovations. We usually see companies making computers, software, processors, phone, etc. Tesla is focusing on transportation. Tesla is making desirable electric cars for the masses. Most cars on roads today are powered by gas, which is processed from crude oil. The world is dependent on cars for transit and hence on oil to keep people moving and countries progressing. Tesla is going to eliminate dependence on oil with move to electricity as fuel.
Cars were a mechanical marvel. They were a combination of engineering breakthroughs integrated in a brilliant manner. The mechanical machines provided transportation within cities and long routes. They even got more economical over time and now most people on the planet own a car or have at least travelled in one. With the rise of technology, these mechanical machines evolved into technological instruments. Today, most cars are technology on wheels. There is not much mechanical left in them. Pressing the gas pedal does not move levers, but sends digital signals to the on-board processor. Everything from gas and break pedals, to the radio, to odometer and fuel readings is digital. There are various digital processors in the car and almost every action sends signals to different processors. These processors are similar to the ones on the computer or a smartphone. That means they are vulnerable to hackers. As we have moved to digital cars, the car makers have started hiring computer engineers and security researchers to prevent cars from being hacked. This has also given rise to car security companies that make devices to monitor cars with mobile apps and get alerts when theft occurs.
Mobile payments have grown into a big market. Peer to peer mobile payment services are used by almost everyone. When friends go out, they split the bill and pay each other using mobile wallets or mobile payment services. When college students split rent for housing or utility payments, they turn to mobile payments. Mobile payments are also used for purchasing goods and services from small sellers or shops. A few years ago, mobile payment apps were pretty new and used only by a smaller tech savvy group (though SMS based payments have been popular in Africa since several years). Services like Venmo (now owned by PayPal), Square Cash and Google Wallet have now emerged and most consumers are now using these services. In the last few years, the usage has grown from handful of tech savvy users to almost every consumer. This has gotten attention from the big banks as they wish to get a piece of the pie and enter the mobile payments market.
We live in the information age. You don’t need to go to the library for information. You can pull out your smartphone from your pocket and ask Siri or Google Now or Cortana, and it will read out the latest information for anything you ask. We have resources like Wikipedia for knowledge, Wolfram Alpha for mathematical information and countless news sites and blogs indexed by Google. All of this information is at our fingertips. But we are about to get a lot more information about a lot of new things. We have reached an era of powerful micro-computers that are cheap and affordable. They have a plethora of on-board sensors that can produce data. This data will give us an insight into a lot of topics that we did not know about. It will open up our understanding of the environment we live in, the factors affecting it, and we will learn even more after studying co-relations between the data we will soon have.
Passwords have been around for centuries. When Julius Caesar was fighting a war in Europe, they used a password at the gate before soldiers could enter the camp. In those days, you did not have government issued Photo IDs. The enemy could kill a soldier, wear this uniform, steal his horse and penetrate the their camp. Having a password allowed camps to only grant entry to the soldiers who knew the password. With the advent of the internet, we have used passwords as an authentication mechanism for everything from email and online shopping sites to banking.
Computer Aided Design (CAD) has existed for a long time now. Designers learn how to use popular software like AutoCAD from Autodesk, and design products using the software. The traditional human designing process is now aided by computers. CAD enables designers to try out different designs on the computer and analyze them before they can settle on a design. Autodesk now has a new research project called Dreamcatcher. With Dreamcatcher, the fulcrum is slightly moved. Instead of computers providing help to the designer, the computer takes over and designs the product, while the human can propose tweaks and pick a design short-listed by the software. Dreamcatcher understands the product that needs to be designed, analyzes the different variables involved and does mathematical calculations to come up with the best design for the product. The human can then tweak or change the design and Dreamcatcher will finalize it.
